The Brief

Driven by its credo of a lush lifestyle, Inova was unable to mirror its standards across the digital realm, which resulted in a waning customer base – those who spend a considerable time online locating and comparing offers from the various industry constituents.

The Creative Solution

sparkplus developed an interactive flash-based website that was fun to browse with simple controls that aided effortless navigation, enhancing user experience. Inova’s affluent standards were detailed in its elaborate website, displaying its exquisite selection of products in a manner befitting its luxurious brand values.

The Outcome

A surge in webpage hits preceded Inova’s on-site popularity, resulting in more customer interest and store walk-ins, and thereon more enquires and business leads.